WHAT I DO
Every leader needs moments
to step back, challenge assumptions,
and reveal long-term potential.
With 25+ years of experience across vision, innovation, leadership and executive roles, I bring an external
and complementary point of view — vision-driven, analytical, creative — grounded in real business realities.
SERVICES
1. SIGNATURE DESIGN
& CREATIVE DIRECTION
Designing products, furniture collections and systems where functional intelligence, coherence and meaning guide every decision.
A design practice rooted in clarity, anticipation, distinction, human experience and global impact.
2. FUTURE OF WORK &
WORKPLACE TRANSFORMATION
Building adaptive organizations for the hybrid and AI-powered era. This work explores human behavior, collaboration models, and workspace dynamics to create environments that elevate performance, well-being, and organizational agility.
3. STRATEGIC VISION
DEVELOPMENT
Crafting a clear and compelling long-term vision that defines purpose, ambition, and future identity.
The work articulates the north star, the value promise, and the key shifts shaping the next decade — providing leaders and teams with a shared, mobilizing direction
4. BUSINESS
& GROWTH STRATEGY
Designing strategic pathways that translate ambition into coherent growth opportunities.
The process aligns markets, capabilities, value creation levers, and competitive edge to build future-proof business trajectories and strategic clarity.
5. INNOVATION
& BRAND STRATEGY
Unlocking new opportunities through future-driven innovation and brand positioning.
The focus is on shaping distinctive narratives, designing meaningful value propositions, and building brands that inspire, differentiate, and endure.
